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Chicken of the Sea Landing Page & Amazon Store
Chicken of the Sea needs no introduction! Working with Bay Area food marketing agency Active Ingredients, I’ve been involved with many projects for this beloved brand over the years. Most recently, we created a landing page to promote their new tuna and salmon packets, and gave their Amazon store a colorful refresh to match their new visual identity.
View Landing Page
View Amazon StoreRole: Design Lead
Collaborators: Active Ingredients (Strategy, content, Project management, Development)
Result: 4.6% landing page bounce rate, 55% increase in Amazon Sales
Collaborators: Active Ingredients (Strategy, content, Project management, Development)
Result: 4.6% landing page bounce rate, 55% increase in Amazon Sales
Amazon Store Refresh
Resulted in a 55% increase in online sales, as part of a larger initiative with Active Ingredients
All work